Creators Collaboration Platform
Spredd is an innovative app for influencer marketing, built on blockchain technology. Where, brands and creators can collaborate seamlessly and securely, creating and managing campaigns that are transparent and tamper-proof. Spreadd provides a new level of trust and accountability in influencer marketing and creator economy.
spreadd.io
Web app | Mobile app | Admin panel
💻 My Role:
Cross- functional team Collaboration
Feature Enhancements
Designing for Different Roles
Defining Style guide
Web & Mobile App UI
Prototyping
Design Iterations
Defining Style guide
Web & Mobile App UI
Prototyping
Design Iterations
- Iteratively designed and prototyped new features to enhance platform functionality.
- Collaborated closely with developers to ensure smooth implementation of new features.
- Played a pivotal role in refining the platform's UI/UX elements to optimize usability.
- Facilitated more efficient and effective collaborations between brands and creators.
Impact Metrics:
- Achieved 1000 creator sign-ups, demonstrating significant traction and interest in the platform among content creators.
- Facilitated collaborations between 10 brands and successfully executed 5 high-paying campaigns, indicating the platform's effectiveness in connecting brands with relevant creators.
- Positive User Feedback:Users praised the platform for its user-friendly interface, streamlined navigation, and reduced complexity, resulting in improved usability and satisfaction.
- Increased Efficiency:Users reported being able to perform tasks more efficiently, with shorter completion times and fewer clicks required to accomplish their objectives. This enhanced efficiency translates to time savings and improved productivity for both creators and brands.
Leveraging Ant Design System for Streamlined Project Scaling::
- Implemented a design system built on top of Ant Design framework, streamlining project management as it scales.
- Developed a comprehensive spacing system, icon library, and assets repository within the design system, ensuring consistency and efficiency throughout the product.
Benefits of Using Design System:
- By utilizing Ant Design as the foundation for our design system, we significantly reduced development time and maintenance efforts.
- Leveraging a well-established design framework like Ant Design provided access to pre-built components and design patterns, accelerating development cycles and enhancing consistency across projects.
- This approach not only saved valuable time but also ensured scalability and ease of maintenance as the project evolves.
Feature Integration Process: From Discovery to Design
Documentation & Handover:
Facilitated five one-on-one sessions with project managers, junior team members, and developers to ensure a comprehensive understanding of design decisions and processes. Additionally, shared detailed notion document containing design references, notes, and workflows, providing a centralized resource for seamless collaboration and handover.
✨ App Insights:
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